ALL Articles Blogs Ning Photos Twitters/Posts Videos
August 30, 2010
Delicious
Delicious
mattskal
Pink Banana Media

West Hollywood, CA
12 Steps To Hiring A Social Media Manager | Social Media Today
How do I find someone good to lead social media and community building efforts? What are some success characteristics?

August 27, 2010
Delicious
Delicious
mattskal
Pink Banana Media

West Hollywood, CA
SCVNGR’s Secret Game Mechanics Playdeck
SCVNGR, which makes a mobile game with real-world challenges, has a playdeck. It is a deck of cards listing nearly 50 different game mechanics that can be mixed and matched to create the foundation for different types of games.

August 16, 2010
Delicious
Delicious
mattskal
Pink Banana Media

West Hollywood, CA
Ad Spending on Social Networks to Reach $2 Billion by 2011; But is it Enough?
According to eMarketer, 6.7% of all US online advertising spending in 2010 will be on social networks. However, Nielsen reports that as of June 2010, Americans spend 22.7% of their time online on a social network. So while advertisers are amping up their visibility on social networks, the dollars aren’t matching the viewers.

July 24, 2010
Delicious
Delicious
mattskal
Pink Banana Media

West Hollywood, CA
5 Ways To Use Foursquare To Become A Rock Star Business | Social Media Today
As an internet entrepreneur or small business owner, you should always be looking for ways to increase your exposure and capture more business. Knowing what tools to use and the various methods available to you to achieve your ambitious goals will give you a significant advantage over your competitors

July 01, 2010
Delicious
Delicious
mattskal
Pink Banana Media

West Hollywood, CA
Gay Social Network Fabulis Gets Backing from GeoCities Founder
Gay social network Fabulis is getting a quarter of a million dollars toward its seed round from David Bohnett, who founded GeoCities at the tender age of 16. This brings the network’s total seed money to $825,000, VentureBeat reports.

June 11, 2010
Delicious
Delicious
mattskal
Pink Banana Media

West Hollywood, CA
3 Ways to Turn Your Company Into a Blogging Machine
Many companies think of blogging as adding a bolt onto an existing machine. In reality, the companies that are successful at blogging inspire a blogging culture throughout the organization. To do this, your business needs to become a blogging machine.

June 09, 2010
Delicious
Delicious
mattskal
Pink Banana Media

West Hollywood, CA
How to Market Your Business with Foursquare
Foursquare is a very hot social networking tool that posts updates to users friends about where they are. It also incorporates a game where users can earn badges for certain things. Users can also become the mayor of a location, which is earned by someone who frequents a location more than anyone else.

June 05, 2010
Delicious
Delicious
mattskal
Pink Banana Media

West Hollywood, CA
Does the Internet Make You Smarter? - WSJ.com
Digital media have made creating and disseminating text, sound, and images cheap, easy and global. The bulk of publicly available media is now created by people who understand little of the professional standards and practices for media.

May 27, 2010
Delicious
Delicious
mattskal
Pink Banana Media

West Hollywood, CA
Obama's Campaign Guru Shares How Technology Impacts Social Change
Chris Hughes is a man of social wisdom. From co-founding Facebook to developing President Obama's powerful online campaign to now creating Jumo, another social startup, the tech guru has much to share about the role technology plays in social change.

May 20, 2010
Delicious
Delicious
mattskal
Pink Banana Media

West Hollywood, CA
Groups Help Gay Entrepreneurs Build a Network - NYTimes.com
Lots of entrepreneurs would like to pick Chip Conley’s brain. But when several dozen gathered in November to meet the founder of Joie de Vivre, a boutique hotel chain that he said had $220 million in revenue last year, their questions were not just about the nuts and bolts of running a company.

May 11, 2010
Delicious
Delicious
mattskal
Pink Banana Media

West Hollywood, CA
Seven Things Your Organization Must Do Because of Social Media
In the mid- to late-90s, many business leaders observed the advent of the Web and asked the wrong question: "What will the Internet do for us?" Instead, they should have been asking: "What will the Internet do to us?"

Delicious
Delicious
mattskal
Pink Banana Media

West Hollywood, CA
In Search of Gay Vegas? This New Site Might Give You Some Feelers || VegasChatter
...we got word of a new website: GayVegasTravel.com. It launched on the day of Pride itself, so it’s brand new and there’s not a huge amount of content just yet, but it looks like, with time, it could be good.

May 08, 2010
Delicious
Delicious
mattskal
Pink Banana Media

West Hollywood, CA
Gay and Lesbian Travel Las Vegas (GayVegasTravel.com)
Check out this new, hot gay travel destination website for Las Vegas... with what's hot, what's fun and what's cool... all brought to you by other GLBT travelers to Vegas (and their friends, too!)

April 28, 2010
Delicious
Delicious
mattskal
Pink Banana Media

West Hollywood, CA
The Future of Marketing Starts with Publishing: Part 2
As social media moves from the edge to the center of adoption and practice, the future of marketing hinges on the ability for brands to evolve from the broadcasting of one-to-many sales and marketing messages to an authentic media company that creates and publishes meaningful and timely content. In Part 1, we examined the idea that every company is a media company: EC=MC, the various forms of pervasive media in the social Web, the need for editorial calendars, and how through the creation and proliferation of social objects, businesses could earn awareness and presence.

April 26, 2010
Delicious
Delicious
mattskal
Pink Banana Media

West Hollywood, CA
The Future of Marketing Starts with Publishing Part 1
Every company is a media company because every company publishes to its customers, its staff, its neighbors, its communities. It doesn’t matter if a company makes diapers or steel girders, it must also be a media company and know how to use all the media technologies at its disposal.

Delicious
Delicious
mattskal
Pink Banana Media

West Hollywood, CA
Small businesses need to claim their spot on Foursquare
Foursquare recently saw its 1 millionth user and is still growing at an exponential rate. Even the Wall Street Journal is cashing in.
Now is the perfect time for local businesses to claim their venue on Foursquare while the platform is still in its initial growth stages. Foursquare has made the registration process easy and now offers an extra incentive for business owners: analytics

April 23, 2010
Delicious
Delicious
mattskal
Pink Banana Media

West Hollywood, CA
Fabulis Launches Social Network For Gay Men – Built On Top Of Facebook
Today sees the public beta launch of Fabulis, a fresh community and lifestyle (and explicitly not dating) website for homosexual men.

April 12, 2010
Delicious
Delicious
mattskal
Pink Banana Media

West Hollywood, CA
The Future of Marketing Starts with Publishing: Part 1
Creating social profiles and broadcasting tweets and status updates is elementary, whereas creating a meaningful presence through the development and dissemination of remarkable content is judicious. What lies ahead is an inflection point in the maturation of social media, publishing, marketing and communications. And, it all begins with the realization and the corresponding actions that businesses must become media in order to earn greater relevance and ultimately thought leadership within their respective markets.

April 01, 2010
Delicious
Delicious
mattskal
Pink Banana Media

West Hollywood, CA
Sometimes You Want To Go Where Everybody Knows Your Name: Scaling Intimacy To Build Advocacy
The marketing and advertising industry has grown tenfold since Mad Men days for a host of reasons, including a key underlying factor: we have learned the importance of the emotional connection that well executed marketing campaigns can elicit from consumers.

Delicious
Delicious
mattskal
Pink Banana Media

West Hollywood, CA
Gay & Lesbian Marketing Conference, New York (NYC) - One-Day Gay MBA
Community Marketing, Inc. and Pink Banana Media have announced a full-day educational and networking conference for business leaders interested in growing their LGBT market share. The Gay & Lesbian Marketing Conference follows successful regional programs held by the organizers throughout the country over the past several years. Participants from the New York City region, as well as across North America are invited to attend the conference.

March 22, 2010
Delicious
Delicious
mattskal
Pink Banana Media

West Hollywood, CA
Twitter SEO Tips From The Experts
“Its a myth that Twitter links are nofollow”search guru Danny Sullivan told me at his conference, SMX West. Danny warns readers not to be fooled because links in tweets are marked “nofollow” on Twitter.com – Twitter should be part of your SEO strategy. I later confirmed Twitter’s SEO value with Google’s findability guru Maile Ohye and other SEO experts. This means you should give people an option to “Tweet This!” on your pages. And remember, tweets now appear directly in Google’s social search and real time search results!

Delicious
Delicious
mattskal
Pink Banana Media

West Hollywood, CA
How Small Businesses Are Using Social Media for Real Results
Social media can be a scary prospect for small businesses; unlike traditional marketing methods, it puts part of the message in the hands of the customers. But while it’s easy to be concerned that the message will go the wrong way, the benefits can outweigh the risks if you use the available services wisely.

March 18, 2010
Delicious
Delicious
mattskal
Pink Banana Media

West Hollywood, CA
Making Social Media Connections, Budgets and ROI
Technology has historically pushed people away from each other, isolated them, and allowed them to work independently. These are among the interesting insights from traditional advertising executive Laura Lang, chief executive officer for the Razorfish/Digitas Group, during the afternoon OMMA Global keynote on Wednesday in San Francisco.

March 03, 2010
Delicious
Delicious
mattskal
Pink Banana Media

West Hollywood, CA
The Online Gay Male in 2010, a fabulis.com survey
During the last week of February, 2010, fabulis sent out a survey to gay men regarding their online behaviors and attitudes.  Remarkably, more than 1400 people responded.

February 10, 2010
Delicious
Delicious
mattskal
Pink Banana Media

West Hollywood, CA
HOW TO: Create and Distribute Effective Online Coupons
The age of the coupon is upon us. With historically high unemployment and uncertainty about the economy weighing heavily on consumer spending, the humble coupon has enjoyed a resurgence. Both the classic clip-and-save variety and new online options delivered via the web, e-mail, social networks, and mobile phones are popular among consumers.

Delicious
Delicious
garygraves
Graves Design and Communications, LLC

Fullerton, CA
The Little Blue Book of Marketing - AEF


| View More Items |

PinkBananaWorld.com This feed developed and powered by PinkBananaMedia.com technology.